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For information call us on: 0845 300 1818
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General Information - Getting Scouting Noticed

 

Shouting for Scouting

Being featured in the local paper, on local radio or television has enormous potential for your Group - or it can be a bit of an embarrassment. Shouting for Scouting is designed to help you project a positive and high profile image of Scouting in your village, town or city. By following some simple advice you can begin to 'educate' the local community into thinking positively about the Movement. Once you start to raise your profile, you will be in a better position to recruit new Members, adults, raise money and generally gain more support from the community.

Who is Shouting for Scouting for?

Shouting for Scouting has been designed for all Scout Groups to help them work effectively with the local media. Whether you have a small Group or a well established 'Super-Group', the tools and techniques described in this material will be of benefit.

How to use Shouting for Scouting

This resource is divided into several sections that can be used in isolation to help you with specific issues, or used together as a total package. It has been designed and written by media professionals as a working toolkit. Use it as a practical aid to help you to build a good working relationship with the local media.

How can I obtain Shouting for Scouting?

This document is available for purchase from The Scout Information Centre (Price £5.00 Code GSN) or you can download it in sections for free. [See below]

Contents

Shouting for Scouting is divided into the following sections:

. . . Why bother?
Who is Shouting for Scouting for? How to use Shouting for Scouting
. . . 1   Blow your own trumpet
Some background facts on Press and PR work
. . . 2   The power of pictures
How to take and use images to support your work
. . . 3   Have I got news for you!
Getting your story out there
. . . 4   The mighty media
Hints and tips on improving your chances of getting noticed
. . . 5   Lights, camera, action!
Appointing the right people to help make it happen
. . . 6   Meeting your deadline
Hints and tips to make sure you get your material ready on time
. . . 7   So does it work?
Examples of positive images created by Scout Groups
. . . The end bit
Corporate templates to help you do your job

Downloading Shouting For Scouting

You can download Shouting For Scouting by clicking on the links below.

These files are in PDF format. You will need a PDF reader (for example Adobe Acrobat) to read these files. If you don't have a copy you can download one from Adobe at http://www.adobe.com/.

Covers
  ( 3 pages / 2,008 Kbytes )
Front and back covers of publication
Contents
  ( 2 pages / 24 Kbytes )
Table of contents
Why bother..?
  ( 1 pages / 24 Kbytes )
Who is Shouting for Scouting for and How to use it?
Blow your own trumpet?
  ( 4 pages / 56 Kbytes )
Some background facts on Press and PR work
The Power of Pictures
  ( 5 pages / 2,080 Kbytes )
Getting your story out there
Have I got news for you!
  ( 6 pages / 656 Kbytes )
Getting your story out there
The mighty media
  ( 2 pages / 32 Kbytes )
Hints and tips on improving your chances of getting noticed
Lights, camera, action!
  ( 3 pages / 32 Kbytes )
Appointing the right people to help make it happen
Meeting your deadline
  ( 1 pages / 32 Kbytes )
Making sure you get your material ready on time
So does it work?
  ( 5 pages / 3,208 Kbytes )
Examples of positive images created
The end bit
  ( 7 pages / 80 Kbytes )
Corporate templates to help you with your job
 
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